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This website uses cookies
We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services.
Necessary
Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.
Statistics
Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
Preferences
Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
Marketing
Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.
Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

Please state your consent ID and date when you contact us regarding your consent.

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Seen on the runway

3-18-2019

We hung out behind the scenes during Stockholm Fashion Week to peek fall colors on the catwalk. Here's what we saw:

Dramatic Bright Blonde #R14/613

Bring back the drama! Leave your roots alone  and focus on super light ends for a pretty, low-maintanence look.

Bronde #12

Not quite brunette, not really blonde. We're happy to welcome in the fall with this buttery, caramel look.

Rich Chocolate #2

When the fall air gets crisp, why not match your shade to a hot cup of coffee, or a piece of dark chocolate.

Beachy Highlights #24/60

Can't stand to see summer go? Add a few lighter highlights for fresh, balanced look. 

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